I'm a Baby Einstein disbeliever and the concept of flash cards for infants (box says age 9 mos. and up) makes my skin crawl. But I did buy a pack of these and I'll tell you why: the photographs are gorgeous. Other than in a picture book, it's difficult for children to see large clear realistic pictures of many animals. And, in a book format, you're constantly turning the pages back and forth, possibly tearing them. It's hard for any book to stand up to the enthusiastic love and need for constant repetition which is so characteristic of a small child. These are wonderful! I ignore the facts printed on the back and use the words on the front to identify animals for my daughter IF she asks. Right now her favorite activities with these cards are sorting through them one at a time and asking me what noises each animal makes, carrying them around in a pile from room to room, and putting them into and out of the box. (she's 3 1/2) The only reason I am not giving this product 5 stars is because the box isn't standing up to the wear & tear -- the cards are holding up beautifully. I would recommend finding a tin around the house to keep the cards in (we are using a Walker's shortbread tin from the grocery store). Today we went to see a river otter exhibit because she's been most interested in the otter card. This product is wonderful, whether you're into early education for children or not. And I think out of the three sets, this is the best one.
P.S. If you like to know exactly what you're getting (I always do), here are the animals in this set:
cat - dog - mouse - cow - horse - pig - otter - duck - frog - ladybug - spider - bee - caterpillar - dragonfly - butterfly - rabbit - bird - lion - elephant - giraffe - bear - squirrel - fox - dolphin - reef fish - sea turtle - monkey - tiger - tropical bird
In theory these cards go along with the concepts "taught" in the Baby Dolittle Neighborhood Animals & Wild Animals videos. But, as my own experience shows, you can not even have a TV and still get a lot of use out of these cards. They're worth the money.