People drifting from job to job may soon realize that they've visited the same crossroads too many times. Changing careers is tough, but some job seekers may be tired of compromises which would only lead to the same suboptimal choices they've experienced in the past. While others may seek to become just employable, these rare and brave souls seek to be remarkable and relevant.
The truth is that they already are. We all are, in fact. And now, there's a way to tap into that greatness and bring it into the present.
In the spirit of Alexander Osterwalder's successful book Business Model Generation (BMG), Tim Clark (who was also BMG's editor) has written Business Model You: A One Page Method for Reinventing Your Career. Clark shows that you can use the same business model thinking from BMG to unearth your greatest strengths, talents, and interests, and then paint them onto a powerful blueprint.
Business Model You was co-created between 328 entrepreneurial minds spread out over 43 countries. The book is a beautifully designed and succinctly written journey replete with each contributor's diverse experiences and insight. The common theme is that everyone involved in producing the book struggled, but ultimately succeeded, in reinventing themselves. Their stories will help you create your personal business model.
What's a business model? In short, it's "the logic by which any organization sustains itself financially." Likewise, the Business Model "canvas" is a structured but simple visual technique which shows how the nine most important components of any business model fit and flow together. First, the original canvas is introduced for enterprises before being translated to the world of the individual.
Business Model You is also an itinerary of thought experiments, anecdotes, and exercises to help align work with purpose. Some of the many experiments include the Lifeline Discovery and Holland's Six Tendencies. This journey of self-knowledge really counts, because aside from financial sustainability and survival, this is a book about thriving and doing the kind of work that resonates at your core.
It certainly takes a culture of change and innovation, but the first spark always begins with one person: You.