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The Complete Guide to Restaurant Promotions: Low Cost Promotions to Get More Customers [Copertina flessibile]

Joe Reuth , Liz A Klages


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Descrizione del libro

1 ottobre 2012
Every restaurant's biggest challenge is getting more customers, whether it is bringing in new customers or getting more repeat visits. Unless you promote your restaurant regularly, your restaurant will have the same number of customers next month that you have today. The Complete Guide to Restaurant Promotions contains 101 low cost and easy to run restaurant promotions that contain all the details you need to help you implement them right away. We've surveyed hundreds of restaurant owners to find out their best and most effective restaurant promotions and include them here. Whether you have an established restaurant or are just starting out, if you're serious about getting more customer traffic, you'll find this book to be a must have and an essential resource for your restaurant marketing toolkit.

Descrizione prodotto

L'autore

Joe Reuth and Liz A Klages are consultants to independent restaurant and bar owners. For this book they surveyed hundreds of their clients to find out the very best restaurant promotions being used today.

Dettagli prodotto


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Amazon.com: 5.0 su 5 stelle  1 recensione
5.0 su 5 stelle invaluable reference for restaurants 25 ottobre 2012
Di John C. - Pubblicato su Amazon.com
Formato:Copertina flessibile|Acquisto verificato
Joe Reuth and Liz Klages have put together an excellent book covering a wide range of restaurant promotions. Each promotion is laid out in eight steps.1-detailed explanation of the promotion.2-promotion objective. 3-approximate cost to implement the promotion.4-how far in advance you should plan the promotion.5-how often the promotion can be run. 6-marketing and planning the hours needed.7- staffing resources needed.8-equipment and supplies needed.This book is practical and specific.You can read about a promotion and implement it the same day. It is also written for a very specific audience:restaurant managers or soon to be restaurant owners. Unlike other books,this one is current and revelent to the times of today. Unless you buy the book and throw it into a drawer without reading it,you will recover its cost many times over.It will give you a handy resource of new and different promotions to pull from and use. I am glad I came across this book.

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