- Copertina rigida: 280 pagine
- Editore: OUP USA (15 giugno 2012)
- Lingua: Inglese
- ISBN-10: 0199795177
- ISBN-13: 978-0199795178
- Peso di spedizione: 522 g
- Posizione nella classifica Bestseller di Amazon:
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The Coming Prosperity: How Entrepreneurs Are Transforming the Global Economy (Inglese) Copertina rigida – 15 giu 2012
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The Coming Prosperity is an entertainingly enlightened read on the inherent value of entrepreneurial activity. Auerswald writes with a humorously incisive monologue that gives it a general accessibility, and should certainly be read by policy-makers, businesses, and would-be entrepreneurs. However it is also filled with well-referenced articles from a multitude of academic disciplines that can be useful for academics interested in entrepreneurship studies. (Maria Carvalho, London School of Economics)
Philip Auerswald shows the role that innovators must play if we are to create 'The Coming Prosperity.' In this important book, he reminds us that challenging the status quo is the inescapable first step toward building the future of our dreams. (President Bill Clinton, Founder of the William J. Clinton Foundation and 42nd president of the United States)
With compelling writing, Auerswald offers an enjoyable and thought-provoking read. (Publishers Weekly)
Lively writing style, and the analysis is lightened with personal anecdotes and pop-culture references (Matthew Rees, Wall Street Journal)
Philip E Auerswald is a passionate advocate of the power of human creativity and the entrepreneurial spirit to overcome the many obstacles to economic and social development. ... The style is lively and accessible to any interested reader but still has an edge to provoke the specialist.
Philip Auerswald is an Associate Professor of Public Policy at George Mason University and a Senior Fellow at the Kauffman Foundation. He is also the Cofounder and Coeditor of Innovations, a quarterly journal about entrepreneurial and technological solutions to global challenges.
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And so is the breadth it covers in relatively few pages. This book reflects years of research and thought. One can imaging a writer needing an entire career to write this but thank goodness Auerswald wrote it up when he did, so the rest of us can get a better understanding of the sort of technological tipping point we have reached. His point -- that technology, especially personal communications, has finally trickled down far enough that most of the several billion earthlings are now empowered to act on their entrepreneurial ideas -- might seem overly rosy but Auerswald backs it up with research and intelligent analysis. Yet another surprise is that the research and analysis are perhaps more persuasive than one might expect from an academic precisely because they do not come across as strictly academic. (To be sure, the thinking reflects an implicit critique of academia -- that it is perhaps too insular and set into departments to keep up with the rapidly increasing pace of the generation of new knowledge.)
I hope Auerswald is able to push the messages in his book into other channels of presentation because in many ways the message is more dynamic than a paper and ink book can do justice, and it surely begs to be updated and discussed. Frequently.
Despite the tremendous crisis the world has faced, the global conversation has failed to focus on the one thing that can accelerate the changes necessary to solve our problems: entrepreneurship. This is the main theme of Phil Auerswald's convincing piece of literature on the topic. In "The Coming Prosperity", Auerswald illustrates that the interconnectedness of the global economy, the availability of cheap and user-friendly technologies, and growth of knowledge capital are driving the new wave of global entrepreneurs. Around the world, people are working hard to turn their ideas into innovations, and create products as well as services that benefit communities as a whole.
Recently, the 112th Congress did actually do something, passing the Jumpstart Our Business Startup (JOBS) Act making it easier for start-ups to raise funds, hire employees, and go public. President Obama is expected to sign the measure soon. This is certainly a welcome sign, but it's far from representative of all that needs to happen in addressing our greatest challenges. There absolutely needs to be a fuller, more robust, and dedicated effort to bring entrepreneurship to the mainstream and keep it there.
Policies can only go so far in creating an environment that enables entrepreneurs to thrive. Entrepreneurs create new ways of directing nature and change how we live our lives. They find new ways of assembling and coordinating the interactions between people. So many amazing accomplishments go completely unnoticed. There must be a sea change and a cultural adjustment as to how we promote the contributions of entrepreneurs to our overall well-being. Phil Auerswald's book is a great starting point in building the discussion. We just need to get the show on the road.
The main theme is globalization and technology impacting society and the economy. Innovations can come really fast in a global world that is connecting more and more people via social media. Another theme is the need to balance order and adaptability. Thriving countries need structure, but also have to adapt. On an individual level this is the balance between skills and creativity. Overall the author sees a post-American future. I'm not sure I agree with everything in the book (too much corporate-government power actually may stand in the way of unleashing the creativity and entrepreneurship this book hopes for), but I strongly recommend both reading it and following what the author continues writing and talking about. The author strongly conveys throughout to stop thinking in terms of liberal/conservative and left/right, though there is some Clinton/Obama name dropping. Anyway, lots of inspiring talk and mind expanding material worth reading!
It is here that "The Coming Prosperity" delivers. Yes, we have formidable challenges facing us. But the tools we have to conquer them have never been greater--and more readily available. The author has the rare ability to make you laugh about ants and Marxism, about chaos and order.
Don't get me wrong. I still have my doubts. But many of my concerns are allayed after reading this book. I learned a great deal in the process. This isn't your normal economics' book.
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