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Let's Get Digital: How To Self-Publish, And Why You Should: Updated Second Edition (Let's Get Publishing Book 1) (English Edition) di [Gaughran, David]
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Let's Get Digital: How To Self-Publish, And Why You Should: Updated Second Edition (Let's Get Publishing Book 1) (English Edition) Formato Kindle

5.0 su 5 stelle 1 recensione cliente

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Lunghezza: 286 pagine Word Wise: Abilitato Miglioramenti tipografici: Abilitato
Scorri Pagina: Abilitato Lingua: Inglese
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Descrizione prodotto

Sinossi

*** UPDATED & EXPANDED 2nd EDITION ***

This award-winning, bestselling self-publishing guide has been re-released as a new updated and expanded 2nd edition, with 75,000 words of essays, articles, and how-to guides, as well as contributions from 30 bestselling indie authors including J Carson Black, Bob Mayer, Debora Geary, Mark Edwards, and many more.

"You won't make any money from self-publishing."

MYTH!

The internet has revolutionized every business it has come into contact with, and publishing is no different.

For the first time, these changes are handing power back to the writer. It's up to YOU if you want to profit from them.

Let's Get Digital: How To Self-Publish, And Why You Should (Updated 2nd Edition) covers everything from how the disruptive power of the internet has changed the publishing business forever to the opportunities this has created for writers. It gives you practical, hands-on advice, sharing the very latest best practices on editing, cover design, formatting, and pricing.

It gives you proven marketing strategies that won't eat into your writing time and are actually effective at selling books. It also shares tips on platform building, blogging, and social networking, and explains which approaches are best for selling fiction versus non-fiction, and what writers should really focus on.

This new updated 2nd edition now has more options for those on a tighter budget, teaches you how to get your book into print (and why that helps selling e-books), tells you why you should start a mailing list immediately, and shares the pros and cons of going exclusive with Amazon. And that's just for starters...

Praise for Let's Get Digital:

"Let's Get Digital is a must read for anyone considering self-publishing." -- JA Konrath, bestselling author of Trapped, Origin, and Whiskey Sour.

"Even with my background as an indie writer, I picked up several valuable tips...this is simply the best book about the ebook revolution that I have read." -- Michael Wallace, bestselling author of the Righteous series.

"Credible and comprehensive. I'd recommend it to any writer who is considering self-publishing or anyone interested in the current state of publishing." -- Big Al's Books and Pals - 5 stars.

"It should be THE starting point for anyone considering self-publishing today. This book is a Pixel Pick, and should be considered required reading for any Indie author." -- Pixel of Ink.

*** Table of Contents ***

PART ONE: DIGITAL REVOLUTION
1. Appetite for Disruption
2. Here Be Pirates!
3. Royalties
4. What We Talk About When We Talk About Editing
5. Literary Agents
6. The 800lb Gorilla: Amazon
7. Print Is Doomed
8. E-book Dominance Is Inevitable
9. Publishers: The New Travel Agents?
10. The Age of the Algorithm
11. Self-publishing Myths
12. A Great Time to Be a Writer
13. ...Unless You Fall For These Scams

PART TWO: DIGITAL SELF-PUBLISHING
Step 1: Publishing When Ready
Step 2: Cover Design
Step 3: Working With An Editor
Step 4: Formatting & Killer Layouts
Step 5: Pricing To Sell
Step 6: Uploading & Metadata
Step 7: Marketing is Easy
Step 8: Platform Building
Step 9: Developing A Sticky Readership
Step 10: How To Kickstart Your Sales

PART THREE: SUCCESS STORIES
Cheryl Shireman
Victorine Lieske
Michael Hicks
CJ Archer
Beth Orsoff
Bob Mayer
Debora Geary
Sibel Hodge
Consuelo Saah Baehr
Steven L. Hawk
Suzanne Tyrpak
Mel Comley
Jason Letts
Melanie Nilles
Jan Hurst-Nicholson
KC May
Terri Reid
N Gemini Sasson
Susanne O'Leary
Shayne Parkinson
Stacey Wallace Benefiel
Sarah Woodbury
Kenneth Rosenberg
Katie Klein
William Esmont
Lexi Revellian
J Carson Black
Imogen Rose
Mark Edwards
CD Reiss

Appendix A: Publishing Checklist
Appendix B: Mailing Lists
Appendix C: Let's Get Physical
Appendix D: Shorter Stories
Appendix E: Reviews
Appendix F: KDP Select
Appendix G: Practicalities
Appendix H: Resources

Dettagli prodotto

  • Formato: Formato Kindle
  • Dimensioni file: 648 KB
  • Lunghezza stampa: 286
  • Utilizzo simultaneo di dispositivi: illimitato
  • Editore: Arriba Arriba Books; 2 edizione (10 settembre 2014)
  • Venduto da: Amazon Media EU S.à r.l.
  • Lingua: Inglese
  • ASIN: B005DC68NI
  • Da testo a voce: Abilitato
  • X-Ray:
  • Word Wise: Abilitato
  • Screen Reader: Supportato
  • Miglioramenti tipografici: Abilitato
  • Media recensioni: 5.0 su 5 stelle 1 recensione cliente
  • Posizione nella classifica Bestseller di Amazon: #179.179 a pagamento nel Kindle Store (Visualizza i Top 100 a pagamento nella categoria Kindle Store)
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Formato: Formato Kindle Acquisto verificato
There are many books that give advice on how to publish Brooks, but Gaughran makes it simple and clear. This is a must for every indie book author!
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Amazon.com: 4.7 su 5 stelle 376 recensioni
32 di 32 persone hanno trovato utile la seguente recensione
4.0 su 5 stelle Anyone can self-publish an ebook 1 agosto 2012
Di margaret_yang - Pubblicato su Amazon.com
Formato: Copertina flessibile Acquisto verificato
from book blogger Margaret Yang of the WritingSlices blog

David Gaughran makes an unusual choice in the introduction to LET'S GET DIGITAL. Most people would start by listing their credentials, but Gaughran admits he has none. He's not a best-selling author. He's not a digital superstar. He's a nobody. And that's a good thing. Because he wants you know something important. Anyone can publish an ebook.

LET'S GET DIGITAL is divided into three parts. The first is philosophy. Before we can understand the how, Gaughran says we need to understand the why. He starts by listing the reasons big publishers are in trouble and why print books are in a death spiral. He makes good points, but he also assumes that his readers have zero knowledge of the publishing industry. Most writers have spent years working (or trying to work) within that system and know it well, so this part won't be of much use. Besides, the audience for this book won't need convincing that they should self-publish. They'd just like to know how.

The second part is absolutely bursting with useful information. It covers the how-to of editing, covers, formatting, uploading to sales channels, and pricing. Throughout, Gaughran urges writers to produce nothing but their best, and shows them how to do just that. He also covers post-publication work like sales, marketing, and reviews. A lot of this is common sense and the information is widely available all over the internet. However, having it all in one convenient place feels like a gift.

Gaughran also discusses how to handle a sales slump. This is somewhat of a taboo subject among indie writers and Gaughran is courageous for tackling it. His advice is mostly of the "keep calm and carry on" sort, but he also offers a few tricks to goose sales such as a revamped book description and extra promo work. However, the only thing a writer can really do is keep writing. Nothing boosts sales of a book like more books.

Part three is inspiration. Thirty-three successful authors tell their own publication stories in short essays. Every author took a slightly different path, but some common themes emerged. Self-publishing wasn't a lifelong dream for these authors. Many of them stumbled across the idea almost accidentally. Many authors also talked about the ease of self-publishing. Turning a finished manuscript into a book really isn't that hard. All of the contributors exceeded their own expectations. Most are doing phenomenally well, seemingly overnight. This last one might be a bit of a downer for people who don't immediately see big sales numbers, but they are called success stories for a reason.

The other thing that came up many times, from many authors, is the importance of other people. None of them succeeded alone. They all benefited from the strong indie community that has developed on the blogs, the Kindle boards, and Twitter. Writers have always helped writers by sharing what they know, and it's clear Gaughran has that same generous spirit. The introduction is correct. With the information and inspiration found in LET'S GET DIGITAL, anyone can publish an ebook.
4 di 4 persone hanno trovato utile la seguente recensione
5.0 su 5 stelle An Incredible Resource All On Its Own 3 dicembre 2015
Di Kathrin Hutson - Pubblicato su Amazon.com
Formato: Formato Kindle Acquisto verificato
I was "sent" to this book after reading Susan Kaye Quinn's 'For Love or Money' (and she's actually mentioned as a resource in this book, which is fantastic). I'd been looking for a book on self-publishing that not only covered the main categories of important things on a checklist, but also gave specifics into how to do so. 'Let's Get Digital' is the first I've found to meet all my criteria. I loved that Gaughran balanced the incredibly useful information in this book through his working knowledge of the self-publishing industry, AND a detailed dive into the traditional publishing industry. I'm a critical person - I like to see both sides of the argument before I can count myself knowledgeable about any one topic. And this is exactly what Gaughran gave me. WHY certain things work as opposed to other choices, instead of only HOW others have managed to make it work for them in the past. This book has both, and it's an incredible resource all on its own that I will be keeping in my library of "Indie Publishing gems" and referring to all my fellow authors within the writing community.

As an author, I cannot be grateful enough for this information and the way Gaughran has approached it in such a detailed, organized, and still entertaining manner - not to mention the deliciously long lists of resource links he so graciously added in the Appendices. As an editor whose clients are mostly Indie Authors (or those on the cliff behind traditional publishing rejections before they take the final leap), this book has added invaluable tips, stats, resources, and how-to's for me to share with my clients and fellow authors in order to help boost their own Indie careers - because, let's face it, that's what this is about. We all help each other!

David, if you have the time in your day to sift through all these great reviews and manage to glance at this one from a humble reader and Indie Author shooting off in a new career...thank you. THANK YOU. And I've already started 'Let's Get Visible'.
9 di 10 persone hanno trovato utile la seguente recensione
3.0 su 5 stelle Good Advice on the Basics of Self-Publishing. The "success" stories were depressing.... 23 settembre 2015
Di Linda Fausnet - Pubblicato su Amazon.com
Formato: Formato Kindle Acquisto verificato
This book contained clear, helpful advice on the basics of self-publishing. The only thing I didn't like were the success stories. I found them so depressing to read, as almost ALL of them had self-publishing careers that just took off like gangbusters right away. It made me feel like I was doomed if my sales didn't take off immediately. Most infuriating is the fact that a lot of them just said "I did NO marketing at all! I just sat back and watched my book zoom up the charts!" This might be true, but it's not exactly inspirational or helpful. Telling me story after story about people who got lucky while here I am writing, blogging, reading, doing Facebook ads,twitter, networking etc made so depressed it made me just want to lay down and take a nap.
I didn't, of course. I'm a writer. I've got a lot of work to do...
2 di 2 persone hanno trovato utile la seguente recensione
5.0 su 5 stelle Must Read For Authors 9 marzo 2015
Di cksyme - Pubblicato su Amazon.com
Formato: Formato Kindle Acquisto verificato
I love to read non-fiction books that make me better at something. Let’s Get Digital by David Gaughran lives up to that goal in both pieces of the subtitle: how to self-publish and why you should. From cover to cover, this book is loaded with information to help self-publishers learn and succeed.

The author touches on everything from taxes to digital rights to social media in this book. And practical is the watch word. Gaughran is not a fan of adding any process to your day that will not help sell books or help you self-publish. If I had to recommend five books to every Indie author, this would be on the list.

Just a few highlights:

-I was fascinated and educated by the chapters on the history of Amazon, Kindle, Kindle Direct Publishing, and Create Space and their influence on the book business. It puts the whole direction of self-publishing in perspective.

-Gaughran takes the view that piracy is sort of a necessary price of doing business. He quotes Smashwords CEO Mark Coker who says that piracy is not the enemy—obscurity is. He says, “The way to combat piracy is with convenience and price. Your work should be available in all formats, so it can be read on any e-reader, and on sale with as many retailers as possible, DRM-free, without territory restrictions, and priced fairly so customers have less incentive to steal it.”

-He does an excellent job of calling out unethical author services—companies that are sometimes backed by major publishers (Author Solutions anyone?). Best website takeaway from the book: Writer Beware site. Please look at it, bookmark it.

-Specific tips about front and back matter (order matters), covers, and editors that you will want to take note of.
His personal research on pricing is enlightening. Also, critical information on how price should be dictated by goal. Hint: one of the my biggest lessons from the book.

-I thought there was some inconsistent information about building a platform and the role of social media. First it was a waste of time and then there were tips on how to do it right. A little confusing, but right on when he says that individual authors have to do what works for them. I agree with his statement that nobody needs to do social media, but for midlist and beginning authors (at least in my view), social media can be a difference maker if you are willing to learn how to do it right. Too many author resources just don’t have good information on social media marketing strategy. This is emphasized by a line in the book that says, “By far the easiest and best way to drive traffic to both your blogs and your Amazon listings is with clever use of social media." Clever use of social media is misleading to me. It suggests a lack of planning or strategy, both of which are necessary to succeed with any kind of marketing. But Gaughran’s advice is based solidly on his own trial, error, and success. That will makes it relevant and an excellent case study for authors to learn from.

-Whether you are an author, publicist, marketer, or aspiring writer, I highly recommend Let's Get Digital.
5.0 su 5 stelle A Very Useful Tool For Any Writer 28 settembre 2016
Di Allan Krummenacker - Pubblicato su Amazon.com
Formato: Formato Kindle Acquisto verificato
With the voice of experience, Mr. Gaughran shares his many insights of the world of publishing, and in particular self-publishing. With the advent of e-books, many writers and would-be writers have found themselves faced with the opportunity to finally put out that book they’d been thinking about for years. Yet, they quickly find that the most daunting task, is not writing the book itself, but how to get it out to the public. Should they go the tradition route of finding an agent, and then a publisher? Can they deal with the countless rejections or avoid the scams that promise seeing their work in print, for a ‘nominal’ fee of course.

Mr. Gaughran provides the reader with enough food for thought that would make a seven course meal look like an appetizer. But he never gets preachy. Instead he simply supplies the reader with tools and knowledge to navigate the world of Indie Publishing. He provides solid advice about the importance of editing, proofreading, beta-reading, and revisions, before leading the reader down that final stretch of formatting your book for electronic and actual print.

Even more importantly, he gives some sound advice on marketing and building an audience and how to get reviews and deal with criticism. Writing is not an easy road to take, but Mr. Gaughran does his very best to provide the reader with as many tools and knowledge to help them navigate this journey from start to finish.

I highly recommend this book to anyone who wishes to try their hand at the art of telling stories via the written or e-written word.
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