Adding her own experiences, the author has compiled realistic inside information from surveys and interviews of a large variety of business owners. Her research took her into an arena of untapped truths about owning your own business that few have been privileged to enter - until now.
Written and interrupted in a truthful humorous sarcastic tone, these harsh realities provide the fresh unsuspecting entrepreneur with a candid view, a reality check, a message to the overzealous blind ambitious.
CONSIDERING STARTING YOUR OWN BUSINESS?
Benefit from the wisdom of others to make informed decisions.
DISILLUSSIONED OWNING YOUR OWN BUSINESS?
Obtain insight and empathatic experiences to assist your journey.
STUDYING BUSINESS AT THE ACADEMIC LEVEL?
No text book will provide you with the courses
taught here from the school of hard knocks.
The most consistent factor resulting from this research was that very few were prepared for the negative realities of owning your own business. So few were prepared for A SLAP IN THE FACE.
A SLAP IN THE FACE should be augmented to your reading material when contemplating opening your own business. Yes, by all means read the optimistic, hopeful and inspiring how-to-be-a-success books, but make it imperative to include this one as well to balance the true realities and prepare you for A SLAP IN THE FACE.
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