“It’s apparently not enough that Thad Vogler runs two of the best cocktail programs in the nation. With this book, he proves he’s also a talented writer and storyteller. A necessary book at a critical time, By the Smoke & the Smell is principled, impassioned, frank, funny and more than a little cranky, and all the better for it.”
— Robert Simonson, author of A Proper Drink
“I have always admired Thad and his purist’s pursuit of artisan-made spirits. He is an explorer at heart, and a natural-born teacher we all can learn from.”
“By the Smoke & the Smell is Adventures on the Wine Route on a globe-trotting bender. Vogler’s journey offers a timely, passionate counter to the commercialism that has threatened to disconnect the spirits we drink from the people, agricultural products, and places they come from. It is a raw look at the business of spirits and the real meaning of ‘artisanship,’ and a must-read for anyone in search of a truer taste of the world’s great distillates.”
—Talia Baiocchi, editor-in-chief of PUNCH
THADDEUS VOGLER is the owner of Trou Normand and the James Beard Award-winning Bar Agricole in San Francisco. For nearly two decades, he worked to design, open, and manage the bars at more than 20 top Bay Area venues. In 2011, Vogler was named one of Forbes magazine's most interesting people. A global authority on craft spirits, he is consulted regularly by national and global press including the New York Times, Der Spiegel, the Washington Post, Sunset, Bon Appetit, and the Wall Street Journal. He has worked with numerous world-famous restaurateurs including Alice Waters, Charles Phan, and Francis Ford Coppola.