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Tweep-e-licious! 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market Their Business Ethically (English Edition) di [Serafinn, Lynn]
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Tweep-e-licious! 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market Their Business Ethically (English Edition) Formato Kindle

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Lunghezza: 306 pagine Word Wise: Abilitato Miglioramenti tipografici: Abilitato
Scorri Pagina: Abilitato Lingua: Inglese

Descrizione prodotto


The ONE social media marketing book you'll want to KEEP in your library even as the landscape of Twitter changes with time!

NEW 2014 Edition packed with updated information and product reviews to reflect Twitter's recent changes of policy on automation.

BRONZE MEDALIST eLit Book Awards in Business and Sales
Tweep-e-licious! is not like any other book on social media you may have read. In this book, author Lynn Serafinn successfully marries practical 'how to' Twitter skills with a deep understanding of ethics, communication and human relationships. A highly substantial book (nearly 300 pages long), Tweep-e-licious! covers everything from the fundamentals for newbies, to advanced skills for experienced Twitter users and virtual assistants. This is not just another 'tip book', but a comprehensive book on ethical marketing strategies that can help you build a motivated online network and create effective marketing campaigns for your book, business or social cause.
If you've tried Twitter but you never quite 'got' it, Tweep-e-licious! will help you:

  • Overcome your Twitter phobias

  • Understand how to create a strong business platform with Twitter

  • Learn how to create an expressive, effective profile that attracts your ideal followers

  • Understand Twitter lingo and 'Twitterquette'

  • Avoiding and recover from the dreaded 'Twitter wall'

  • Know how to how to identify, find and connect with your ideal audience

  • Know how to leverage the power of Twitter lists

  • Learn how to create and use hashtags for tracking and connecting

  • And much more...

AND, if you already love Twitter but would like to take it to the max, you will find a wealth of information on:
  • How to pass the 'Yeah...So What? Test'

  • Creating truly compelling content that

  • Building strong relationships with your 'tribe'

  • Creating collaborative marketing campaigns for your book, social enterprise or other ethical business

  • Monetising on Twitter

  • Using automation tools to make your life easier

  • Running a Twitter contest

  • Organise a crowd-funding campaign on Twitter

  • RSS, expansion and influence

  • And still more...

  • There's even a chapter on 'Personal Sustainability' to help keep you from going crazy. And for the highly self-motivated, you'll be excited about the chunky list of over 100 additional resources included at the end of the book.
    For those buying the Kindle version, the text is meticulously hyperlinked throughout, enabling you to check out external resources immediately, and to navigate back and forth through the contents of the book with ease.
    But most of all, Tweep-e-licious! is not just a 'step-by-step' technical manual, but a comprehensive guide to online ethical marketing &strategies, guided by the new paradigm Lynn first introduced in her #1 best-seller The 7 Graces of Marketing. Thus, unlike most books on social media marketing, &Tweep-e-licious!& will give you a deeper understanding of the unique world of online communications, relationships and reader motivation so you can create high-quality, engaging content that creates the inviting kind of impact you -- as an ethical entrepreneur -- want to make.
    This is one social media marketing book you'll want to KEEP in your library even as the landscape of Twitter changes with time.

    Dettagli prodotto

    • Formato: Formato Kindle
    • Dimensioni file: 4066 KB
    • Lunghezza stampa: 306
    • Editore: Humanity 1 Press; 2 edizione (19 gennaio 2014)
    • Venduto da: Amazon Media EU S.à r.l.
    • Lingua: Inglese
    • ASIN: B00AHPHRC2
    • Da testo a voce: Abilitato
    • X-Ray:
    • Word Wise: Abilitato
    • Screen Reader: Supportato
    • Miglioramenti tipografici: Abilitato
    • Media recensioni: Recensisci per primo questo articolo
    • Posizione nella classifica Bestseller di Amazon: #322.229 a pagamento nel Kindle Store (Visualizza i Top 100 a pagamento nella categoria Kindle Store)
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    Recensioni clienti

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    Le recensioni clienti più utili su (beta) (Potrebbero essere presenti recensioni del programma "Early Reviewer Rewards") 5.0 su 5 stelle 22 recensioni
    4 di 4 persone hanno trovato utile la seguente recensione
    5.0 su 5 stelle Lives up to its grand claims! 23 aprile 2013
    Di Sandra M. Edwards - Pubblicato su
    Formato: Formato Kindle Acquisto verificato
    All the promises Lynn makes in the marketing text she more than fulfills, giving step-by-step directions for taking the first timid steps, then propelling the Twitterphobe into the realm of the Twitterphile. The 90-Minute bonus MP3 is a fast-paced overview of the huge amount of content she provides in the book and ebook, covering both what to say (relevance, respect, value & engagement) and how to say it (all the apps & instruction you could want). The very thoughtfully produced resource bonuses provide over a hundred links to articles and related content, making all of the material accessible instantly--and she promises to update them!
    1 di 1 persone hanno trovato utile la seguente recensione
    5.0 su 5 stelle Now I see the matrix ! 25 dicembre 2012
    Di Alexandre Philippe | Argancel - Pubblicato su
    Formato: Formato Kindle Acquisto verificato
    I seldom make reviews for books, but Lynn's book has been such a great help to understand the whole picture of Twitter that I had to tell you guys more about this book.

    First, you need to know I have been owning a twitter account for many years. But I never really put too much effort on Twitter. I thought about it as a terrible waste of time.

    But Lynn's book helped me discover how using Twitter at it's full potential can make a big impact on these times when your whole life depends on a unique event you care deeply about and want to share widely.

    What I appreciate the most in this book is the long experience of the author as a twitter marketer, and especially her experience in launching books. Lynn clearly inspires us by telling the stories of her clients, what worked, and what did not.

    The second big advantage of this book is the attention to ethics, Lynn states clearly what practices are the most useful to build an engaged audience and a strong reputation. She also speaks about the grey line between what is acceptable and what is not. And I enjoyed this aspect.

    I loved her explanation of a wide variety of tools she has actually used, focusing only on the ones she found efficient.

    Lynn speaks also about the routine she uses so that you don't spend your life in Twitter.

    Finally, I found the structure of the book very practical since you can very easily explore the tips you are interested about.

    Clearly I predict this book will become a must-have for any twitter marketer wannabe.

    Lynn, I look forward to reading your next book on crowd funding :)
    1 di 1 persone hanno trovato utile la seguente recensione
    5.0 su 5 stelle This book rocks! 19 maggio 2013
    Di Jacquelyn - Pubblicato su
    Formato: Formato Kindle Acquisto verificato
    I've been continuously impressed with this book as I wind my way through it. I was totally new to Twitter...did't even get the point of it. It was just a jumble of confusion that I didn't really have time to tackle. But I self-published a book and suddenly, Twitter became a requirement. I was lost till I found this book. It's so full of good information, presented in an excellent format. I'm reading it in Cloud, something I don't usually do. But it's working really well. Everything is laid out to make things easy in little segments. And a really cool feature is that on every page, there's a link to go back to the extensive table of contents. Forget what you were working on? Just zip back to the TOC and scan the list. Lynn Serafinn really knows how to convey information in a way that a non-tech-savvy person like myself can absorb. I'm so glad I found this book.
    1 di 1 persone hanno trovato utile la seguente recensione
    5.0 su 5 stelle Finally Twitter Explained! 4 gennaio 2013
    Di Wash. Hts. Girl - Pubblicato su
    Formato: Formato Kindle Acquisto verificato
    I consider myself quite "geeky" and quite adept at keeping up with social media, however Twitter had me baffled. Sure, I knew how to Tweet, and how to link, and attach photos, etc. However, what was lacking was that I really did not know how to make the best use of Twitter to promote my small (and hopefully) growing business. Ms. Serafinn comes along and demystifies Twitter with regard to utilizing it more productively, more wisely, and more intelligently. In my opinion, unless you are actually the one who wrote this Twitter program (or owns stock in it) then even those who think they are so knowledgeable in using this social media tool could stand to learn a thing or two from this book. In addition, I downloaded it to my iPad, so it goes where I go, and I therefore I can effectively Tweet from wherever I am, and make the most of the experience, too.
    5.0 su 5 stelle The Ultimate Guide to Twitter 29 luglio 2013
    Di Catherine Swormstedt - Pubblicato su
    Formato: Formato Kindle Acquisto verificato
    I have long resisted opening a Twitter account. But now that I've launched my first eBook ("Boggles Boneyard and the Case of the Purloined Pomeranian"), marketing is essential and getting the word out on Twitter is a must. But I needed expert advice, and I'm so glad I found "Tweep-e-licious." This is an easy-to-follow, comprehensive guide that provides tons of useful information about the "in's and out's" of Twitter and how best to utilize this social media outlet. Lynn Serafinn is an excellent writer and she's put together an excellent resource. It's like she's taken me by the hand and personally introduced me to the wonders of entering the "Twitterverse."
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